I've written for Facebook, American Express, Advertising Week, ShareThis, and A&E Networks, among others. I cover content marketing, social media, and digital tech. Email: email@example.com
There’s no shortage of data on social media. For marketers, this is both a blessing and a curse.
Instagram is the modern-day travel agent. And it’s paying off big-time for marketers.
Since Snapchat launched its first ads in October 2014, the app has been changing the face of mobile marketing.
How to personalize the customer experience in a way that is not invasive or annoying for the consumer, but is still efficient for the advertiser.