Amanda Walgrove

When it comes to online shopping, a business normally can't verify a customer's identity in person. To help prevent fraudulent transactions and ensure payments are secure, they may use additional safety measures like 3D Secure.

New research by Spotify Advertising suggests that digital audio can play a pivotal role at every stage of the journey. The Consumer Decision Journey report, which surveyed nearly 20,000 audio listeners between the ages of 18 and 65 across countries and buying categories, found that 71% of people think Spotify aids in their purchase journey.

A tech company was looking to expand their native advertising reach, increasing impressions while maintaining efficient costs. They’d already had success launching native ads across Yahoo’s network of premium owned and-operated (O&O) properties, including Yahoo Finance, Yahoo News, and Yahoo Sports. Now, they were going to boost their campaign performance even further with the new and innovative Yahoo native ad workflow, powered by Taboola.

Affiliate marketing can be a crucial strategy for any growing brand. Especially now that experts say that organic reach on platforms like Facebook and Instagram is declining, businesses can no longer rely solely on organic content distribution.

At LiveIntent, we’re at the forefront of reshaping email advertising. We’re constantly seeking talented, forward-thinking individuals to be part of our global success story. Join us as we redefine the future of digital marketing.

Explore six key trends that uncover how email is revolutionizing retail media and opening up exciting opportunities for advertisers and retailers.

It’s important to understand the different types of cash back rewards credit cards, and how you can best use credit card rewards to meet your financial goals.

Here’s what you need to know about the crucial redistricting case before our highest court.

Change happens fast. Whether it’s a planned transition or an unexpected departure, gaps in your executive team can hurt performance and morale if not quickly addressed. But what if you could be better prepared? Proactive succession planning ensures the right talent is ready to step up, equipped with the necessary skills and capabilities to minimize disruption during a critical transition.

With today's abundance of streaming platforms, mobile devices, and content formats, people can listen to any type of audio they want—where and when they want it. And advertisers can reach them directly with powerful, ear-grabbing messages. They just need the right tools and resources.

A freelance life is more complicated than it seems. In this comedic video, we unpack a day in the life of a freelancer.

Patinkin and Grody recently sat down with two IRC staff members in Elizabeth, NJ, to learn more about their experiences and how the IRC helps refugees resettle in the U.S.

The Netflix phenomenon “Squid Game” — a South Korean survival drama series — was chock full of valuable lessons. Its most pertinent lesson for marketers, however, is this: before taking action, always make sure you have the right tools, strategies, and diversified channels to communicate your message efficiently.

The first of its kind when it was founded almost 50 years ago, the Gordon F. Derner School of Psychology is nationally known for reimagining clinical psychology and for its contributions to research.